Hollywood star Ryan Reynolds is appointed as world famous luxury watchmaker and jeweller Piaget’s international male brand ambassador. Announced earlier today, Piaget the brand is delighted to have Ryan to help to interpret this prestigious heritage brand with a more energetic modern approach.
Bring fearless challenges and creativities to his art, Ryan Reynolds highly reflects what Piaget portrays over the years in watch matching and in their daring in bring exquisite high jewel pieces to the limelight. The hollywood leading man will again be expected to expand Piaget’s reach to Ryan’s fans where can be found in Marvel comics, Deadpool, and a great deal of from his personal life. Let’s see a short interview on how Ryan see his collaboration with Piaget. He calls it a return to ‘family’, and regards Piaget’ pieces are timeless pieces with extraordinary craftsmanship:
Piaget’s new move has informed an intention to youngerlise their target reach, to be associated with excitements, energy and popular, these kind of keywords. It can be understood a daring move to be that much engaging with the press and clients; however, the move seems quite in-line with the history of the brand who was always on the top of challenging the ground.
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